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Show Your Pride

05/12/2020 seasonal

Show your brand's true colors. Celebrate the history of advocating for love, equality and inclusion for the LGBTQ+ community by supporting National Pride Month this June.

Throughout history, heroes in the LGBTQ+ community have fought for equality, inclusion and acceptance. Learn more about the history and significance of celebrating Pride Month and why it’s important to support the LGBTQ+ community.

It all started June 28, 1969, in New York City with the Stonewall Riots when New York Police raided a gay club at the Stonewall Inn. This altercation sparked more protests and symbolized the beginning of the movement to end discrimination and demand equality for the LGBTQ+ community. Every year since, parades, marches and other gatherings are held worldwide to celebrate and advocate equality, inclusion and the victories of the movement, like the legalization of same-sex marriage in 2015.

Pride month is an important time to look at the future. Celebrations will be a little different this year, but it’s still important for brands to show they are allies. With several parades opting for digital experiences worldwide, providing a creative and memorable experience can make the audience feel connected, despite being unable to be there in person. Participating in social media trends, hosting online parties or distributing rainbow-themed Pride products are all great ways to show support.

Encouraging open discussion and creating safe spaces to support equality at the workplace is a great way for your brand to be an ally. Celebrate diversity and give employees the tools to feel comfortable sharing their point of view and show how much their hard work and dedication is appreciated.

Contact your Staples Representative for tools, ideas and inspiration when supporting Pride. Don’t have a Staples Rep? Call 1.800.369.4669 or email scs@staples.com to get started!